Business Intelligence (or BI) uses data to help organizations make better decisions. 

BI is used in nearly every industry. In many organizations, it’s used by employees at every level and in every department. Even people who don’t work directly with BI tools might be collecting data or receiving data-based reports. 

That said, there are two places in any organization where business intelligence is crucial. First, we’ll talk about managers and leaders, who use BI to make informed decisions. Then, we’ll discuss the business intelligence analysts responsible for collecting, analyzing and reporting on data.