Course catalog
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Showing 2,941-2,960 of 16,115 items.
Marketing and Monetizing on YouTube
Learn how to start a YouTube channel that generates money for your brand. Discover strategies for optimizing your channel, gaining followers, and monetizing videos.
Marketing Foundations
Learn the foundational elements of any successful marketing endeavor. Find out how to develop, implement, and measure an effective marketing strategy.
Marketing Foundations: Analytics (214350)
- 1 hours 2 minutes
Do you want to learn how analytics can improve your marketing game? Marketing expert Matt Bailey explains what analytics is, what it can do, and how it will change your business. This foundational course is analytics without intimidation! Matt clearly shows how analytics are complementary to marketing strategy. Starting with organization objectives and building a marketing strategy, he shows how to align measurements to that strategy. This enables you to define the analytics you need, gather the right data, and apply analysis frameworks to reach insights. Then, Matt walks you through how to report what is important and essential to your managers or stakeholders. By the end of the course, you will have a better idea of what data is important to your business, how to turn the data into action, and how to report it in a language that is understandable to the executive team.
Marketing Foundations: Competitive Market Analysis
Learn how to conduct a competitive analysis to gain insight into your competitors, as well as to identify your own competitive edge in the marketplace.
Marketing Foundations: The Marketing Funnel
Learn how the marketing funnel works. Use the funnel to explore the customer's journey on the path to purchase, and create more effective marketing campaigns.
Marketing Mix Implementation Capstone
(Mitalearn-294641)
- 1 hours 49 minutes
- متوسط
- Release date: 23 June 2026
- Author: Ramon Diaz-Bernardo
درباره این دوره:
Related Skills
Marketing on Facebook
Learn how to use Facebook for marketing your business. Discover how to develop your brand and access new prospects and customers using Facebook pages, stories, offers, and more.
Marketing on Facebook: Managing a Company Page
Learn how to manage a company page on Facebook. Discover great ideas on content, methodologies, and strategies for success.
Marketing on Instagram
Learn how to market your product or service on Instagram. Explore features and strategies that can help you boost your sales and online presence using the popular social platform.
Marketing on Instagram (214758)
- 1 hours 39 minutes
Interested in marketing your product or service on Instagram? Join Anson Alexander as he acquaints you with key features and digital marketing strategies that can help improve your online presence and boost sales using the popular social platform. Anson demonstrates how to use built-in Instagram tools for businesses, brainstorm content ideas, and develop a posting schedule based on the activity of your target market. He shares tips for creating engaging content leveraging Instagram Stories, Reels, IGTV, and Guides. He also explores using hashtags and location tagging to increase visibility, and demonstrates how to use Instagram Insights to review statistics and metrics regarding your posts. Anson also shows how to create shopping posts in Instagram Shopping as well as how to use paid ads to reach a wider audience. Plus, he provides insider tips and secrets that can help you navigate the Instagram community like a pro.
Marketing on LinkedIn
Learn how to market your solo business, SMB, or medium-sized business on LinkedIn. This course shows you how to build a wow-worthy profile, network like a pro, and more.
Marketing on Pinterest
Learn how to engage with the millions of Pinterest users out there who use the social media platform to share their creative passions. Discover how to reach your target audience.
Marketing on Twitter (209896)
- 1 hours 8 minutes
Twitter boasts hundreds of millions of engaged users on the lookout for new content—making it a great place to market your business, products, and services. Get started with this course, which was designed to help businesses of all sizes use Twitter for marketing. Social media strategist Megan Adams explains how to create a great profile, how to find and follow people on Twitter, and how to define your brand personality and begin tweeting. Plus, learn how to integrate Twitter into your website, create an advertising account to launch sponsored tweets and ads, and track the impact of your advertising efforts to determine what's working and what isn't. Along the way, Megan sprinkles in tips for managing your account and your workload and helping your tweets trend.
Marketing Tips
Stay up to date with the latest marketing tools and techniques—from social media to SEO.
Marketing Tools: Automation (215217)
- 1 hours 18 minutes
Marketing Automation is a must-have for organizations looking to get the most out of their marketing budget. This course explains why automation matters, shows you how to pick the best marketing automation tool for your company's marketing goals, and walks you through the top solutions out there. See the tools in action as instructor Brad Batesole walks you through some of the most popular uses of automation, showcased across tools like HubSpot, ActiveCampaign, Mailchimp, Salesforce Pardot, and more. Finally, learn how to measure your marketing automation's success using some of the most important metrics and analytics to keep track of in your tools.
Marketing Tools: Digital Marketing
Learn about top digital marketing tools and why choosing the right tool or service is so important.
Marketing Tools: SEO (216577)
- 58 minutes
Today's marketing professionals have a wide array of SEO tools at their disposal. With so many options, it can be challenging to choose the right tools for the right tasks. In this course, Sam Dey covers must-haves for your SEO tool kit, including Google Webmaster Tools, Page Speed Insights, Screaming Frog SEO Spider, Keyword Planner, Google Structured Data, SEMRush, MOz Opensite Explorer, Buzzstream, and more. Not just for pros, these tools can help anyone concerned with their SEO performance to gauge how their site is doing, see how it stacks up against the competition, and make measurable improvements.
Marketing Tools: Social Media (216203)
- 1 hours 20 minutes
In a web full of thousands of tools, social media expert Anson Alexander brings order to the madness with this course covering the must-have tools for Social Media. Anson introduces built-in tools like Facebook Business Suite and Twitter analytics, then shows you how to use them. He walks you through the features and uses of Sprout Social, Buffer, and Semrush. Anson covers social media automation tools and explains several tools for discovering and designing content. He concludes with a thorough discussion of social media analytics tools like TubeBuddy, Sendible, and Tailwind.
Marketing Virtual Events (227168)
- 37 minutes
Virtual events are powerful branding and business opportunities. By hosting an online event, you can provide your community with experiences and knowledge that they might not otherwise have access to. In this course, learn what it takes to market, promote, and run a virtual event that will excite your attendees both before and after the experience. Instructor Melodie Tao breaks down how to leverage the right digital tools to set up a virtual event. Learn how to market your event with compelling videos and social media content and pack your virtual event by running effective email and social media marketing campaigns. Melodie also shares how to collaborate with speakers, sponsors, and staff to increase event registration. Plus, learn what to do during the virtual event to ensure that your audience remains engaged online and has a positive experience that will entice them to share their experience and come back for more.
